Source: beBee S2
JOB SUMMARY FOR COMMUNICATIONS SPECIALIST:
- We are currently seeking a Copywriter to work out of our Plano, TX headquarters, to support our B2B team. As part of the B2B Communications team, this role is responsible for writing content for presentations, sales collateral, marketing materials, events, internal communications, external communications and other projects.
- Content needs include but are not limited to always-on editorial (case studies, articles, thought leadership), sales content, marketing campaigns, and email newsletters. You’ll take a business-first approach when writing, turning insights and marketing narratives into creative and compelling content in the B2B’s voice and tone. You will communicate B2B’s message and value to the market.
RESPONSIBILITIES FOR COMMUNICATIONS SPECIALIST:
- High-level concepting, tactical program ideation and copywriting for a wide range of brand, sales, social content and marketing deliverables that generate conversation and engagement
- Own the brand story across all channels, maintaining a consistent voice and vision
- Create branded content that is insightful, culturally relevant and inherently sharable
- Successfully communicate creative ideas and the strategic rationale behind them
- Collaborate with team members from design, sales, events, marketing PR and more
- Write and edit copy enterprise ready content on tight timelines
- Consolidate and incorporate feedback from internal stakeholders
REQUIRED EXPERIENCE FOR COMMUNICATIONS SPECIALIST:
- Bachelor's Degree with 4+ years of copywriting experience.
- A candidate should have a prior strategic role coupled with a strong focus on execution of creative thinking.
SKILLS AND QUALIFICATIONS FOR COMMUNICATIONS SPECIALIST:
- A successful candidate should have an open mind, be both detail oriented, while retaining a view of the big picture.
- They should be passionate about the technology or consumer electronics industry.
- The candidate should be well grounded in terms of “roll up your sleeves” work, identifying practical solutions to complex problems, and following those issues through to closure.
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